New Campaign Celebrates NashVitality

The brand will promote opportunities that make the healthy choice the easy

choice for everyone in Nashville

The City of Nashville kicks off a new campaign this summer to celebrate the spirit of the community - NashVitality. Nashville's quality of life continues to grow as civic leaders work to provide opportunities and programs contributing to the health and well being of Metro residents. NashVitality provides information about local opportunities to make positive, healthy changes in our community, including : community gardens, building bike paths, walking trails and sidewalks, and bringing healthy foods to neighborhoods and schools.

The program also helps make Music City a greener city, by providing more access to public transportation, becoming more energy efficient, and helping to find opportunities to plant trees and conserve natural resources as called forth in the recently released Nashville Open Space Plan.

The Metro Public Health Department (MPHD) has collaborated with the Mayor's Office and multiple community stakeholders to create NashVitality. The program was made possible by funding from MPHD's Communities Putting Prevention to Work grant awarded to Nashville by the Department of Health and Human Services as part of the American Recovery and Reinvestment Act of 2009.

A central tool of the NashVitality Brand will be the website: www.nashvitality.org. The web site will serve as a hub for information on initiatives throughout the city that work to create healthy, active and green opportunities for residents. The site will be regularly updated with new ideas and stories of people making real change in their communities.

Please check out the NashVitality insert in our Summer issue.

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